Nicole Castellano
Board Member
Nicole Castellano is a crazy plant lady, dog-mother of 2, born and raised in St. Louis. She earned her B.A. from Webster University in Public Relations in 2013 but Digital Marketing kept calling her name.
Her career took off when she moved to Denver, Colorado in 2014 where she worked as a social media specialist/coordinator, a marketing coordinator and also ran the marketing for three cannabis brands The Clinic, The Lab, and The Bank.
The universe called her back home just in time for the pandemic in December of 2019. After dabbling in plant care with a side of marketing at a few local shops, she decided to start her own thing.
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Enter Planty of Greenery in 2023. Nicole wanted to use her over 10 years of marketing expertise for good to help the St. Louis small biz scene. But it wasn't going to be just another marketing agency, she was niche-focused. POG caters to any green or botanically inclined businesses. She's excited for the chance to be on the We Are JAINE Board, and comes prepared with new and fresh ideas.
JAINE™ Q&A
with Dr. Mimi Vo
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What do you love most about working in the Cannabis Industry?
I love being able to educate the medical community on the health benefits of cannabis and sharing the evidence-based medical research available is my passion.
“I am so proud to be an advocate for medical cannabis patients so they may be able to use cannabis safely and without stigma.”
— MV
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Who has been the biggest influence on your career?
The biggest influence on my career are my parents. My father, a physician, taught me about natural remedies and herbal medications, which in turn he had learned from his father, an herbalist physician. My mother taught me to always stand up for those that may not have a voice and to always speak up when I witness injustice. I am so proud to be an advocate for medical cannabis patients so they may be able to use cannabis safely and without stigma.
What is your favorite quote?
“I alone cannot change the world, but I can cast a stone across the water to create many ripples.”
-Mother Teresa